DIGITAL PRODUCT DESIGN
A CASE STUDY
As the UX/UI Designer, I worked with the Product Manager and IT team to design and build Ahoy Club, the airbnb of yacht charter helps users charter a yacht in less than three minutes.
My work included producing wireframes, interactive prototypes, UI design and conducting a user study.
Currently in the market there is no product or platform that could seamlessly allow users to charter a yacht quickly.
Chartering a boat can be a complicated, opaque and expensive business. It’s slow and cumbersome and difficult to manoeuvre through. Just trying to find out the pricing is a lengthy process that involves contacting a yacht broker.
Create a free platform that allows users to book their next yacht charter in less than three minutes.
Using human-centered design so the application meets real human needs.
4. Wireframe – Mobile UI Flow
6. UI Design